Media Manager

Our strategic partner is an international company based in Europe, known for its trusted brand and reputable standing in the advertising industry with a history of significant achievements. Currently, our strategic partner is expanding its business operations in Vietnam and is seeking to fill key positions for its activities in this new market.

Location: Ho Chi Minh City and Hanoi, Vietnam

Job Responsibilities

Strategy and Planning:

• Collaborate closely with clients and account managers to understand campaign objectives, target audiences, budget constraints, and marketing goals.
• Develop comprehensive media strategies aligned with campaign objectives to ensure effective planning and execution.
• Create detailed media plans specifying optimal channel selection (TV, print, digital, social media) and allocate budgets accordingly.

Campaign Execution and Optimization:

• Negotiate competitive rates and placements with media vendors to maximize campaign reach and impact within allocated budgets.
• Analyze campaign performance data using tools like Google Analytics 4, Google Ads, Facebook Ads Manager, etc., to evaluate effectiveness and identify optimization opportunities.
• Extract insights from data analysis to refine future campaigns and improve overall performance.

Reporting and Collaboration:

• Collaborate with the data team to generate detailed performance reports for clients, demonstrating campaign effectiveness and ROI.
• Utilize various analytics and advertising tools to monitor and track campaign performance in real-time.

Team Support and Adaptability:

• Support team and company objectives by assisting in additional tasks as assigned by the direct manager.
• Manage team performance to ensure alignment with business objectives and goals.

Job Requirements

• Bachelor’s degree in a relevant field (Marketing, Advertising, Business).
• At least 2 years of experience in the role of management
• Strong analytical and problem-solving skills, with the ability to interpret and draw meaningful conclusions from complex data sets.
• Proven experience in managing significant advertising budgets across major digital platforms, including Google, Meta (Facebook/Instagram) and TikTok.
• Proficiency in using a range of digital marketing tools, including Google Analytics 4, Google Ads, Facebook Ads Manager, TikTok Ads and other relevant platforms.
• Excellent communication and presentation skills in both English and Vietnamese, including strong written and verbal communication abilities.
• Exceptional attention to detail, with strong organizational and time management skills to effectively manage multiple projects simultaneously in a fast-paced environment.

If you possess the required skills and experience and are ready to significantly contribute to the dynamic team, we warmly welcome your application at info@peoplewise.vn.

About PeopleWise Vietnam:

PeopleWise Vietnam was founded with the mission of positively impacting our community by improving the quality of the labor force, addressing workforce dynamics, and enhancing its effectiveness. During our initial phase, we provided solutions and human resources consulting services to our partners worldwide, including workforce advisory, organizational diagnosis, career transition, training services, talent management, and staffing solutions that align with each organization’s values and vision, driving business success.

Visit us at our website: https://peoplewise.vn/