Market Research Specialist

Our Partner is a leading digital financial company in Vietnam, specializing in providing financial consulting services and short-term and medium-term online loans.

Location: Ho Chi Minh City, Vietnam.

Job Responsibilities

  • Conduct regular market research to gather and analyze trends, competitor activities, and customer preferences in the fintech industry.
  • Organize and oversee mystery shopping programs to evaluate customer experiences and the effectiveness of company offerings.
  • Recruit and train a network of mystery shoppers, ensuring they are equipped to assess various customer touchpoints accurately.
  • Collaborate with internal teams, including Product, Marketing, Risk, and Collection, to share research insights and contribute to process improvements.
  • Develop and present detailed reports on findings from mystery shopping activities and market research to relevant stakeholders.
  • Propose strategies and solutions based on research to enhance customer experience and product performance.
  • Maintain and refine the mystery shopping framework to ensure efficiency and effectiveness.

Job Requirements

  • Bachelor’s degree in Business, Marketing, Economics, or a related field.
  • At least 5 years of experience in the fintech industry.
  • Proven experience in market research and mystery shopping.
  • Solid English in all 4 skills, especially speaking and writing.
  • Strong analytical skills with the ability to interpret data and translate findings into actionable insights.
  • Excellent organizational and project management skills, capable of juggling multiple tasks and priorities.
  • Strong communication and interpersonal skills to effectively collaborate with cross-functional teams and lead external personnel.
  • Ability to think strategically while maintaining attention to detail.
  • High level of responsibility and ability to work independently with minimal supervision.
  • Can-do attitude.

Preferred Qualifications

  • Familiarity with customer journey analysis and UX research.
  • Proficiency in data analysis tools and CRM systems.

If you possess the required skills and experience and are ready to significantly contribute to the dynamic team, we warmly welcome your application at quyen.tran@peoplewise.vn or application@peoplewise.vn

About PeopleWise Vietnam:

PeopleWise Vietnam was founded with the mission of positively impacting our community by improving the quality of the labor force, addressing workforce dynamics, and enhancing its effectiveness. During our initial phase, we provided solutions and human resources consulting services to our partners worldwide, including workforce advisory, organizational diagnosis, career transition, training services, talent management, and staffing solutions that align with each organization’s values and vision, driving business success.

Visit us at our website: https://peoplewise.vn/

To apply for this job email your details to quyen.tran@peoplewise.vn